The Bureau of Market Research (BMR) at the University of South Africa (Unisa) recently released a research report regarding the sociodemographic profile of South African youth (14- 24 years). The study shows similar gender profiles for youths’ educational attainment but highlights clear population differentials in terms of access to medical […]

BMR study reveals disturbing findings on online sexual grooming
and exposure of school learners to pornographic material.

The Youth Research Unit (YRU) of the Bureau of Market Research (BMR) within the College of Economic Management Sciences (CEMS) at the University of South Africa (Unisa) recently conducted a ground breaking Internet safety survey […]

South Africans are a pessimistic crowd of people believing that the present is not very good, and that the future will be worse. The media in South Africa certainly spends a lot of time convincing us of this.However, we can measure this more objectively: LSM is a measure of living […]

It was the #1 on the UK, USA and other hit parades in 1979. It was the ANC Youth League’s battle song. It was banned by the National Party in 1980. It is remembered as ‘We Don’t Need No Education’. If you were 10-20 years old then (now you’d be […]

In view of the alarming standoff between the media owners and SAARF, I’ve been asked by SA Marketing Magazine to reflect momentarily on a world without AMPS, as there seems to be a perception in some sectors of the media industry that nobody is actually addressing these issues.

Firstly that perception […]